Japan Country Profile • Food Export Association of the Midwest USA https://www.foodexport.org/export-insights/market-and-country-profiles/japan/ We are Food Export-Midwest and Food Export-Northeast , non-profit organizations made up of agricultural promotion agencies from 13 Midwestern and 10 Northeastern states. Sat, 06 Jan 2024 06:05:03 +0000 en-US hourly 1 https://wordpress.org/?v=6.4.1 Gourmet Peanut Butter Brand Continues to Expand Exports https://www.foodexport.org/success-stories/gourmet-peanut-butter-brand-continues-to-expand-exports/ Mon, 27 Nov 2023 17:08:22 +0000 https://www.foodexport.org/?post_type=success-stories&p=3195 "Food Export has been a critical partner for BNutty - they make it possible for us to succeed overseas and grow our business back home.” Carol Podolak - Co-Founder, BNutty

The post Gourmet Peanut Butter Brand Continues to Expand Exports appeared first on Food Export Association of the Midwest USA.

]]>
The story of BNutty Gourmet Peanut Butter began in 2014 on a soccer field when the company founders/soccer moms were unhappy with fundraisers promoting unhealthy food choices. These moms came together with an idea and an unbeatably delicious gourmet peanut butter to help young athletes raise the money needed for their soccer team tournament expenses. The product’s popularity grew quickly, and the Indiana-based company promptly became more than just a fundraising product. BNutty expanded its flavor selections with exciting combinations like honey-roasted peanuts with pretzel and white chocolate peanut butter or toffee and milk chocolate peanut butter – all with the unique honey-roasted crunch that makes BNutty special. Demand grew, and the annual fundraiser became a monthly fundraiser, then a weekly farmer’s market booth (staffed by the soccer team), followed by placement at local grocery stores, and is now distributed nationally and appears regularly on QVC. This company is passionate about giving back to its local community, founding a scholarship program for student-athletes, and completing a fundraising campaign that built a soccer complex right down the road from its production facility. In addition to wholesale and retail, BNutty offers co-packing, food service, club sizes, and private-label products. Most importantly, they still provide fundraising opportunities for non-profits, schools, and youth sports. 

This woman-owned company was referred to Food Export-Midwest by the Indiana State Department of Agriculture in 2021 for assistance in expanding its products internationally. BNutty started participating in Food Export’s Branded Program to defer costs associated with marketing their products internationally. The program helped the small company double its marketing budget with 50% reimbursement on expenses incurred with social media advertising in foreign markets, attending international trade shows, shipping product samples to potential buyers, and producing promotional marketing materials.   

In 2022, BNutty Gourmet Peanut Butter participated in Food Export-Midwest’s Branded Program, intending to expand its product market share in Saudi Arabia, Japan, France, Germany, Singapore, and the Philippines. This past February, the Portage, Indiana supplier reported that with participation in the Market Access Program (MAP) funded Branded Program, they completed impactful sales to Saudi Arabia last year and project to complete double that over the next twelve months. Most notably, this sale marks a first-time export sale to the market for BNutty.  

BNutty Co-Founder Carol Podolak shared, “Food Export has been a critical partner for BNutty – they make it possible for us to succeed overseas and grow our business back home. Their ability to provide technical expertise, sales opportunities, and marketing dollars on a cost-effective basis helps a company of our size stay competitive in challenging markets abroad. Groups like Food Export are important public investments allowing our businesses to exceed our goals.” 

BNutty is a gourmet peanut butter company, minority/woman-owned and operated. The company was founded by two self-professed soccer moms in Northwest Indiana who wanted to raise funds for youth soccer programs. Since 2014, they have added 74 jobs, expanded from a home kitchen to a 48,000-square-foot facility, and are happy to share that Food Export has helped them grow into 13 countries. They utilize Food Export’s educational services, matchmaking platforms, and leverage the marketing dollars in our cost-share program. BNutty Gourmet Peanut Butter has been part of the Branded Program for two years and has already applied for 2023 funding. 

Food Export uses funding from the Market Access Program (MAP) to help America’s small businesses increase their exports of food and agricultural products. As these exports increase, these small businesses are creating jobs and improving the strength and stability of our agricultural economy. Food Export-Midwest and Food Export-Northeast are non-profit organizations that work in collaboration with their member state departments of agriculture and the USDA’s Foreign Agricultural Service. They offer a wide range of programs and services that help boost America’s agricultural exports.

 

Food Export Buyers Mission Success

Food Export Buyers
Mission Success

FE-Success-story-icon-buyer-seller-introductions

New Foreign
Buyer Contacts

FE-Success-story-icon-actual-export-sales

First-Time Export Sale
to a New Market

The post Gourmet Peanut Butter Brand Continues to Expand Exports appeared first on Food Export Association of the Midwest USA.

]]>
Food Show PLUS! at Super Market Trade Show (SMTS) 2024 https://www.foodexport.org/events/market-entry/food-show-plus/g24jss/ Wed, 09 Aug 2023 17:12:41 +0000 https://fx.sandstorm.work/?post_type=events&p=2399 Give Your Tradeshow Presence a Competitive Advantage The Supermarket Trade Show (SMTS) gives you an opportunity to meet leaders from the retail, wholesale, ready meal and food service industry, and to find new partnerships, new networks and new trends for helping your business. This is the 57th edition. Japan has proven to be an appealing and […]

The post Food Show PLUS! at Super Market Trade Show (SMTS) 2024 appeared first on Food Export Association of the Midwest USA.

]]>

Give Your Tradeshow Presence a Competitive Advantage

The Supermarket Trade Show (SMTS) gives you an opportunity to meet leaders from the retail, wholesale, ready meal and food service industry, and to find new partnerships, new networks and new trends for helping your business. This is the 57th edition.

Japan has proven to be an appealing and profitable market for U.S. companies for many years. The USDA Agricultural Trade Office in Osaka reports that Japan is the fourth largest market for U.S. exporters of all food and agricultural products.

Under the U.S. – Japan Free Trade Agreement nearly 90% of U.S. food and agricultural imports into Japan are either duty free or receive preferential tariff access.

U.S. Food & Agricultural Product Imports to Japan, By the Numbers

  • U.S. Consumer-Oriented Foods – US$6.3 billion (2020)
  • U.S. Processed Foods – US$2.5 billion (2020)

By the year 2025, Euromonitor projects that retail sales in the packaged food market in Japan will reach US$204.5 billion, a growth of 3.6%, or US$7 billion.

FOODEX Japan

Turnkey Booth Space + Food Show PLUS! Pricing

Do you want to have an easy international tradeshow experience and get more qualified buyers, distributors and leads at tradeshows? Get both with a turnkey booth space bundled with our tradeshow enhancement service Food Show PLUS!

9sqm Booth

– Early Bird: $3,050

– Standard: $3,400

4.5sqm Half Booth

– Early Bird $1,750

– Standard: $2,000

Booths Include

  • Optimal location in the venue
  • Maximum exposure to the media
  • Shared wash basin for complementary food & drink tasting
  • Entry in “Product Search”, the official product search site of the show
  • One entry in Pavilion directory and website especially created for the USA Pavilion
  • Storage space
  • Exhibitor lounge
  • Support on logistical issues
  • 3 Exhibitor badges / Invitation tickets for visitors

9sqm booth includes:

  • Three back wall panels and two side wall panels
  • Fascia(blue) with company name(white)
  • Punch carpet(red)3m x 3m (9sqm)
  • Lighting (3 spotlights)  One electrical socket (up to 100V, 500W)
  • Primary Electrical Work – 1kW/booth
  • Electrical Consumption Fee – 1kW/booth
  • Daily booth cleaning(3 days)
  • Waste disposal
  • Setting-up & Dismantling Work
  • Furniture including; 1 table, 2 chairs, 1 lockable demonstration counter
  • 1 folding chair, 2 wall shelves, 1 wastebasket
JSSA Booth Image

Food Show PLUS! Services Provided

  • Invitations: Stand out before the show even starts – qualified buyers will receive invitations including your profile, contact info, product details and booth number.
  • Introductions: Our In-Market Representative will direct or bring buyers to your booth whenever possible.
  • Virtual Consultation with In-Market Representative prior to show: Get the opportunity to receive answers to pre-determined market-specific questions.
  • Welcome Package: Including market briefing
  • Local retail tour, if applicable
  • On-site show assistance by Food Export’s In-Market Representative
  • Lead Qualification: Our In-Market Representative will screen up to 3 buyers you met at the show and provide a report to help you determine if you want to pursue the lead*. 

*Disclaimer: Leads must be submitted within one month after the trade show. Full disclaimer can be found here: Lead Qualification.

Additional Services Available

($75 per selection, no cap on number of services)

  • Dedicated interpreter/assistant at your booth during show hours.
  • A store check report with brand names, packages, sizes, pricing for products similar to yours.
  • Professional translation of marketing material into local language (up to two pages).

*Please note: Food Show PLUS! services are available exclusively for suppliers who are exhibiting at the show in the USA pavilion.

 

Products of Interest

Top U.S. products in demand:

  • Processed Vegetables & Pulses
  • Prepared/Preserved Seafood
  • Food Preparations & Ingredients
  • Processed/Prepared Dairy Products
  • Alcoholic Beverages
  • Prepared/Preserved Meats
  • Non-Alcoholic Beverages
  • Canned, Dried & Frozen Fruit

Preparation Assistance

Japan Country Profile

Get a head start. We have the market intelligence you need to make informed decisions to determine if this market is right for your products.

Complimentary Webinars

Take advantage of our educational webinars providing the latest exporter intelligence for companies regarding specific markets, logistics, trade financing, documentation, how to meet and follow-up with foreign buyers and much more.

Export Essentials Online

Whether you’re new to exporting or need to refresh your skills, this free online training course provides a comprehensive, flexible approach to learning the fundamentals and logistics of exporting.

Export Success

Participants in 2019 Food Show PLUS! Reported:

Market Access Program (MAP) Funding

12
1st Time Export Sales

New Distributorships Established

633
New Distributorships Established

New Foreign Buyer Contacts

4,370
New Foreign Buyer Introductions

Agricultural Trade Promotion Program (ATP) Fund

$140 Million
Projected Sales

Over $100k in New Export Sales

$24 Million
Actual Sales
Branded Program

Double Your International Marketing Budget

You may be eligible for up to 50% reimbursement on:

  • Exhibition fees and set-up charges
  • Equipment and furnishings rental
  • Design, creations, and construction costs for a temporary booth
  • Select travel expenses
  • Advertising
  • And much more!

The post Food Show PLUS! at Super Market Trade Show (SMTS) 2024 appeared first on Food Export Association of the Midwest USA.

]]>
2021 Pet Food Market Updates: China, Hong Kong and Japan https://www.foodexport.org/events/market-entry/focused-trade-missions/j21wek/ Fri, 28 Jul 2023 19:18:02 +0000 https://fx.sandstorm.work/?post_type=events&p=2323 Leverage the expertise of our Guest Presenters 1:00 PM CDT / 2:00 PM EDT Food Export In-market Representatives from China, Hong Kong and Japan have prepared pet food market updates for 2021. These updates will give you a better understanding of what each respective market looks like in terms of sales volumes, global imports and […]

The post 2021 Pet Food Market Updates: China, Hong Kong and Japan appeared first on Food Export Association of the Midwest USA.

]]>

Leverage the expertise of our Guest Presenters

1:00 PM CDT / 2:00 PM EDT

Food Export In-market Representatives from China, Hong Kong and Japan have prepared pet food market updates for 2021. These updates will give you a better understanding of what each respective market looks like in terms of sales volumes, global imports and U.S. imports.

Join us as our representatives break down what opportunities and challenges exist for U.S. pet food exporters in 2021 and beyond.

Don’t have time to sit down and attend the live webinar? All registrants will receive access to a recording of the event, be sure to register so you can access the recording.

Important Registration Note: Individuals who register should receive an email with the link and information you need to participate one day prior to the webinar. If you don’t receive this information and/or have any questions, please
contact us at webinars@foodexport.org.

Meeting Foreign Buyers

Guest Speaker Bios

Ian Chien, SMH International (China & Hong Kong)

SMH International has been in business since 1993 and began working with Food Export in 2003. They have also worked with several other cooperator groups over the years. SMH International is based in Shanghai and has offices in Beijing, Guangzhou, and Hong Kong.  They have 28 full time staff dedicated to market development and promotion throughout Greater China.  SMH International offers services including media and print advertising, public relations, market research and promotion, trade show support and consulting.  The company has a large network of contacts such as local government officials, importers, distributors and wholesalers.

Jeff McNeil, Hisao Fukuda, Market Makers (Japan)
Market Makers Inc. (MMI) under the leadership of Jeff McNeill, has been in business since 1987.  They are an American owned and operated sales and marketing company in Tokyo, Japan.  The team at MMI all have an extensive background in the food industry and are dedicated to promoting U.S. value-added food products in the Japanese market.  MMI is the representative for a variety of cooperator groups in Japan.  Additionally, MMI represents some larger corporations with national brands.  We have been working with them since 2004.

Preparation Assistance

Export Essentials Online

Whether you’re new to exporting or need to refresh your skills, this free online training course provides a comprehensive, flexible approach to learning the fundamentals and logistics of exporting.

Market Data

Get a head start with Market Intelligence Reports.

We have the market intelligence you need to make informed decisions to determine if this market is right for your products.

Complimentary Webinars

Our educational webinars provide up-to-date exporter intelligence regarding specific markets, logistics, trade financing, documentation, how to meet and follow-up with international buyers, and much more.
Branded Program

Double Your International Marketing Budget

With the Branded Program, you may be eligible for up to 50% reimbursement on:

  • Promotions and product demonstrations
  • Advertising
  • Foreign market compliant packaging/labeling
  • Marketing and point-of-sale materials
  • And much more!

The post 2021 Pet Food Market Updates: China, Hong Kong and Japan appeared first on Food Export Association of the Midwest USA.

]]>
Eleven-Year Participant Still Growing Exports with Food Export https://www.foodexport.org/success-stories/eleven-year-participant-still-growing-exports-with-food-export/ Fri, 23 Apr 2021 22:51:47 +0000 https://fx.sandstorm.tech/success-stories/eleven-year-participant-still-growing-exports-with-food-export/ J & J Corp dba Soyko International, Circle Seeds, a participant in Food Export-Midwest programs and services since 2002 has gained success in Japan in 2019 after participating in the Market Access Program (MAP) funded Branded Program and attending Seoul Food & Hotel using Food Export's Food Show PLUS! services.

The post Eleven-Year Participant Still Growing Exports with Food Export appeared first on Food Export Association of the Midwest USA.

]]>
Using Branded Program funding to reduce the costs of exhibiting at Seoul Food & Hotel helped the Minnesota Supplier lessen their expenses and also meet 2 new foreign buyer contacts. One of these contacts led to a sale of over $680K to Japan, more than a 20% increase in revenue from that market.

J & J Corp dba Soyko International, Circle Seeds is a producer of Identity-Preserved, non-GMO, organic, and conventional grains in the food ingredients market, particularly tofu. Their products are highly sought after in countries such as South Korea, Japan, and Singapore. The Gary, Minnesota supplier has established strong customer relationships in these markets and continues to build new ones thanks to the continued support of the Branded Program.

Food Export uses funding from the Market Access Program (MAP) to help America’s small businesses increase their exports of food and agricultural products. As these exports increase, these small businesses are creating jobs and improving the strength and stability of our agricultural economy. Food Export-Midwest and Food Export-Northeast are non-profit organizations that work in collaboration with their member state departments of agriculture and the USDA’s Foreign Agricultural Service. They offer a wide range of programs and services that help boost America’s agricultural exports.

 

Over 20% Increase in Sales

Over 20% Increase in Sales

FE-Success-story-icon-buyer-seller-introductions

New Foreign Buyer Contacts

Food Export Virtual Activity Success

Top Market for U.S. Agriculture Products

The post Eleven-Year Participant Still Growing Exports with Food Export appeared first on Food Export Association of the Midwest USA.

]]>
Michigan Produce Grows Exports to Hong Kong & Japan https://www.foodexport.org/success-stories/michigan-produce-grows-exports-to-hong-kong-japan/ Fri, 23 Apr 2021 21:43:52 +0000 https://fx.sandstorm.tech/success-stories/michigan-produce-grows-exports-to-hong-kong-japan/ North Bay Produce from Traverse City, Michigan used Food Export-Midwest's Branded Program funding to increase exports of their blueberries and apples to Hong Kong and Japan by taking advantage of the 50% cost reimbursement through the Market Access Program (MAP) funded program.

The post Michigan Produce Grows Exports to Hong Kong & Japan appeared first on Food Export Association of the Midwest USA.

]]>
Using their allocated funding to gain brand awareness by attending trade shows in Hong Kong and Japan helped the Michigan supplier promote their fresh fruit, especially their Michigan apples and U.S. grown blueberries.

Through show attendance and participation in Food Export’s Market Access Program (MAP) funded Branded Program, North Bay gained 8 new foreign buyer contacts, developed 2 new agent relationships, and earn over $112,500 in sales to Hong Kong while also projecting to complete $7M more in sales to Hong Kong and Japan over the next twelve months.

North Bay Produce has participated in the Food Export Branded Program since 2012 and has made strong gains establishing their fruit in East Asia using the Branded Program. A grower-owned fresh produce marketing and distribution company established in 1991 offers a dozen species of fresh produce and is committed to delivering consistently high-quality produce to their customers across the world. For more information visit their website at: http://northbayproduce.com/

Food Export uses funding from the Market Access Program (MAP) to help America’s small businesses increase their exports of food and agricultural products. As these exports increase, these small businesses are creating jobs and improving the strength and stability of our agricultural economy. Food Export-Midwest and Food Export-Northeast are non-profit organizations that work in collaboration with their member state departments of agriculture and the USDA’s Foreign Agricultural Service. They offer a wide range of programs and services that help boost America’s agricultural exports.

 

New Distributorships Established

2 New Distributorships Established

FE-Success-story-icon-buyer-seller-introductions

8 New Foreign Buyer Contacts

Branded Program Success

Branded Program Success

The post Michigan Produce Grows Exports to Hong Kong & Japan appeared first on Food Export Association of the Midwest USA.

]]>